VBet, a leading iGaming brand, wanted to enhance its search engine visibility, attract organic traffic, and solidify its position in the highly competitive online betting industry. To achieve this, they partnered with Adstorm.media for an advanced SEO (Search Engine Optimization) strategy aimed at driving long-term growth.
Challenges Faced by VBet
Before collaborating with Adstorm.media, VBet encountered several SEO-related obstacles:
- Low Organic Traffic – Struggled to attract visitors without relying on paid ads.
- Poor Keyword Rankings – Key gaming and betting-related terms were not ranking on the first page.
- Technical SEO Issues – Slow site speed, indexing problems, and broken links hindered performance.
- Weak Backlink Profile – Lack of high-authority backlinks affected domain credibility.
SEO Strategy & Execution
1. In-Depth Keyword Research & Content Optimization
- Conducted a thorough analysis to identify high-converting iGaming keywords with low competition.
- Optimized existing content with strategic on-page SEO improvements (title tags, meta descriptions, and header structures).
- Created SEO-friendly blog content focused on betting guides, game reviews, and industry insights to boost engagement.
📈 Keyword Optimization Results:
- 40+ High-value keywords ranked on Google’s first page.
- Organic traffic increased by 180% within 6 months.
- User session duration improved by 50% due to high-quality content.
2. Technical SEO & Performance Enhancements
- Optimized website structure to ensure smooth crawling and indexing by search engines.
- Improved page loading speed by compressing images and minifying CSS/JavaScript files.
- Fixed broken links and implemented structured data (schema markup) to enhance visibility in SERPs.
📈 Technical SEO Results:
- Site load time improved by 45%, enhancing user experience.
- Bounce rate reduced by 30% due to improved performance.
- Crawl errors dropped by 60%, ensuring better indexing.
3. Link Building & Off-Page SEO
- Developed a strong backlink strategy by acquiring high-authority links from reputable iGaming websites.
- Partnered with industry blogs and news sites to publish guest articles and gain natural backlinks.
- Built a network of trusted referring domains to boost domain authority.
📈 Off-Page SEO Results:
- 150+ Quality backlinks generated from high-authority sources.
- Domain Authority (DA) increased from 25 to 50.
- Referral traffic grew by 90%, enhancing organic visibility.
Final Results & Business Impact
With a well-executed SEO strategy, VBet achieved:
✅ 200% Increase in organic search traffic.
✅ 5x Growth in first-page keyword rankings.
✅ Stronger brand visibility in the iGaming industry.
✅ Higher website authority and credibility.
Conclusion
By leveraging cutting-edge SEO techniques, Adstorm.media helped VBet build a sustainable and highly visible digital presence.
💡 Want to boost your iGaming brand’s SEO performance? 📩 Get in touch with Adstorm.media today!
